Search engine optimization is arguably one of the most effective online advertising methods available to individuals and businesses around the world. Not to mention it is also one of the most cost-effective online marketing methods which a business can start to implement immediately.
Search engine optimization is essentially broken down into two different methodologies: on-site SEO and off-site SEO.
The biggest mistake in SEO is to assume that the same SEO tactics will work with every website. Search Gurus works with each client to determine the best course of action based on a number of factors. This customized SEO plan ensures we have a strong strategy in place to work towards.
On-site search engine optimization is the strategic manipulation of your website HTML code to help search engines properly identify and classify the information contained within your website.
By helping search engines properly identify the information regarding your business helps the search engine's to understand when to display your website as people search. By investing time at the beginning of your website development efforts you can properly seed your top keywords in the search engine friendly manner.
Off-site search engine optimization is an ongoing project whereby link building efforts and social media posts provide relevant information to those who are searching while at the same time providing an inbound link to your corporate website.
When combining both search engine optimization strategies and methodologies with a unified strategy in place you can achieve an incredible increase in traffic to your corporate website.
Search engine optimization marketing is only one of the ways search gurus can help you grow your business and increase your return on your investment.
" When my website would not move up the Google ranks, I knew I needed help. I called several SEO companies who were quick to quote prices while providing little information. Then I entered my website address on the SEARCH GURUS website for a FREE analysis. Paul promptly contacted me to review the results. I was astonished at how informative and forthcoming he was with communicating and sharing information about SEO. That same day, I drove Search Gurus to meet Paul and John in person. Both Paul and John have been extremely professional and a pleasure to deal with. They are organized, expedient, knowledgeable and results driven. They constructed a beautiful, SEO friendly, website for my business. Every step of the way, they kept me informed and included in the process. Since launching the site, it consistently ranks among the top sites on Google for the keywords chosen. Thank you Paul and John! "